Liora Ads Automation

Application Name and Purpose

Application Name: Liora Ads Automation

Application Purpose: Liora Ads Automation is an internal advertising management, analytics, reporting, and campaign optimization application operated by Liora Light.

The application is used by authorized Liora Light personnel to manage, monitor, analyze, report on, and optimize Liora Light's own Google Ads campaigns, product advertising activities, ecommerce advertising performance, search terms, bidding activity, and conversion performance.

Liora Ads Automation requests access to authorized Google advertising and analytics data so that Liora Light can evaluate campaign performance, product performance, search terms, advertising costs, bidding information, conversion signals, and ecommerce performance.

The information accessed through authorized Google APIs is used to help Liora Light make internal advertising decisions, including selecting products for promotion, organizing product advertising groups, analyzing search intent, managing CPC bids, evaluating conversion performance, identifying inefficient advertising spend, measuring advertising effectiveness, and generating internal advertising reports.

Liora Ads Automation is used exclusively for Liora Light's own business and advertising operations. It is not offered as a public advertising platform, advertising agency service, consumer advertising product, or third-party advertising management service.

What Liora Ads Automation Does

Liora Ads Automation helps authorized Liora Light personnel process and analyze advertising and ecommerce performance data in order to improve campaign management, product promotion, search intent analysis, bidding decisions, conversion measurement, reporting, and advertising efficiency.

The application may be used to:

  • Monitor Google Ads campaign, ad group, product, and search term performance.
  • Analyze impressions, clicks, advertising cost, click-through rate, average cost per click, and conversions.
  • Analyze campaign-level, ad-group-level, and product-level advertising performance.
  • Review add-to-cart, checkout, purchase, revenue, and other conversion signals.
  • Identify search intent and evaluate search term relevance.
  • Assist with advertising bid and CPC management.
  • Identify products that may be suitable for advertising based on historical performance data.
  • Organize products into relevant advertising groups based on advertising intent and product relevance.
  • Monitor advertising efficiency and identify inefficient or unnecessary advertising spend.
  • Compare historical advertising performance.
  • Generate internal advertising reports, analytics, and performance summaries.
  • Support internal campaign management and advertising optimization activities.

Google Ads API Use

Liora Ads Automation uses the Google Ads API to access advertising data associated with Google Ads accounts that are owned by, managed by, or explicitly authorized for use by Liora Light.

The Google Ads API is used only for legitimate internal business purposes related to Liora Light's own advertising activities, including advertising performance analysis, campaign management, product promotion, search term analysis, reporting, bidding analysis, CPC management, conversion analysis, and advertising optimization.

The application may access information made available through authorized Google Ads API access, including:

  • Google Ads account and customer information.
  • Campaign information.
  • Ad group information.
  • Product advertising information.
  • Search term and search query information.
  • Impressions.
  • Clicks.
  • Advertising cost.
  • Average CPC.
  • CTR.
  • Conversion information.
  • Bidding and campaign configuration information where necessary for authorized campaign management.
  • Other advertising performance metrics necessary for the disclosed functionality of Liora Ads Automation.

Liora Ads Automation does not sell, rent, trade, or provide Google Ads account data to unrelated third parties for their own advertising, marketing, profiling, data brokerage, or commercial purposes.

Google Analytics and Other Google Data

Where authorized, Liora Ads Automation may also use Google Analytics data and other approved Google services to evaluate ecommerce, conversion, website, and advertising performance.

This may include authorized information relating to:

  • Product views.
  • Add-to-cart activity.
  • Checkout activity.
  • Purchases.
  • Revenue.
  • Traffic and ecommerce performance.
  • Conversion events.
  • Other measurement signals used to evaluate advertising effectiveness.

Google data is used only for the internal advertising, analytics, reporting, measurement, campaign management, and optimization purposes disclosed on this page and in the Liora Ads Automation Privacy Policy.

Google API Use and Prohibited AI/NCII Use

Liora Ads Automation uses authorized Google APIs only for legitimate advertising analytics, campaign management, reporting, conversion analysis, product performance analysis, search term analysis, bidding analysis, ecommerce measurement, and advertising optimization related to Liora Light's own business operations.

Liora Ads Automation does not use Google APIs or Google user data to generate, create, edit, transform, distribute, facilitate, enable, promote, or support AI-generated Non-Consensual Intimate Imagery (AI NCII).

Liora Ads Automation does not provide functionality for generating intimate imagery, sexual imagery, non-consensual intimate imagery, or other similar content.

Liora Ads Automation does not use Google API data for image generation or intimate-content generation.

Any automated or AI-assisted functionality used in connection with Liora Ads Automation is limited to legitimate business functions such as advertising analysis, reporting, search term analysis, product performance analysis, conversion analysis, bidding analysis, campaign organization, and advertising optimization.

Data Sources

Liora Ads Automation may process information from approved business data sources used by Liora Light, including:

  • Google Ads
  • Google Analytics
  • Google Merchant Center
  • Shopify
  • Liora Light's internal advertising, product, ecommerce, and business performance records

These data sources may be analyzed together to help authorized Liora Light personnel better understand advertising performance, product performance, purchase-intent signals, conversion performance, campaign effectiveness, and advertising efficiency.

How Google Data Is Used

Google data accessed by Liora Ads Automation is used only to provide the application's disclosed internal advertising management, analytics, reporting, measurement, and optimization functionality.

Authorized Google data may be used to:

  • Measure and analyze advertising performance.
  • Evaluate campaign and ad group performance.
  • Evaluate product advertising performance.
  • Analyze search terms and advertising relevance.
  • Analyze search intent.
  • Monitor advertising cost, CTR, CPC, and conversions.
  • Assist with authorized advertising bidding decisions.
  • Evaluate add-to-cart, checkout, purchase, revenue, and other conversion signals.
  • Identify products that may be suitable for promotion.
  • Identify inefficient advertising spend.
  • Organize advertising campaigns and product advertising groups.
  • Generate advertising performance reports and analytics.
  • Compare historical advertising performance.
  • Improve Liora Light's internal advertising management processes.

Google user data is not used for unrelated advertising, unrelated profiling, data brokerage, resale, or other unauthorized purposes.

Automated Processing

Liora Ads Automation may use automated internal systems to process authorized advertising, analytics, ecommerce, and conversion information in order to assist Liora Light with campaign monitoring, advertising analysis, reporting, search term analysis, product performance analysis, bidding analysis, and advertising optimization.

Automated processing is used only to support Liora Light's own internal advertising and business operations.

The application is not designed to make use of Google user data for unrelated consumer profiling or unrelated third-party advertising.

Data Access and Security

Access to Liora Ads Automation is restricted to authorized Liora Light personnel and approved systems.

We use reasonable administrative, organizational, and technical safeguards designed to protect advertising, analytics, ecommerce, Google user data, and business information against unauthorized access, misuse, alteration, loss, disclosure, or destruction.

Authentication credentials, API credentials, OAuth tokens, access tokens, refresh tokens, client secrets, passwords, and other sensitive authentication information are not intentionally made publicly available.

Limited Use of Google User Data

Any Google user data accessed by Liora Ads Automation is used only for the purposes and functionality disclosed on this page and in the Liora Ads Automation Privacy Policy.

Google user data is not used for unrelated advertising, unrelated profiling, resale, third-party data brokerage, or other unauthorized purposes.

Google user data is not sold to third parties.

Our use and transfer of information received from Google APIs is intended to comply with applicable Google API Services User Data Policy requirements, including applicable Limited Use requirements, and applicable Google Ads API policies and requirements.

Who Uses This Application

Liora Ads Automation is primarily used by authorized members of the Liora Light team for internal advertising management, analytics, reporting, conversion measurement, campaign monitoring, product promotion, and optimization.

It is not intended for general consumer use and is not provided as a public advertising management platform.

Users do not need to log in to this public application information page in order to review information about Liora Ads Automation, its purpose, Google API usage, privacy practices, or contact information.

About Liora Light

Liora Light is an online lighting brand offering residential lighting products and custom lighting solutions.

Our product range includes chandeliers, pendant lights, wall lights, table lamps, floor lamps, ceiling lights, and other decorative lighting products.

Liora Ads Automation supports Liora Light's internal advertising operations by helping authorized personnel make data-informed decisions about which products to promote, how products are organized for advertising, how advertising campaigns perform, and how advertising campaigns are monitored and managed.

Privacy

For detailed information about how Liora Ads Automation accesses, uses, stores, retains, shares, protects, and deletes information obtained through Google APIs and other authorized data sources, please review the Liora Ads Automation Privacy Policy.

View Liora Ads Automation Privacy Policy

Terms of Service

Use of Liora Light services and Liora Ads Automation is subject to applicable terms and policies.

View Terms of Service

Contact

If you have questions about Liora Ads Automation, Google Ads API usage, Google Analytics data, Google user data access, privacy, security, or data handling, please contact Liora Light:

Liora Light
Email: support@liora-light.com
Website: https://liora-light.com